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Strap On Your Computer, Wearable Technology Taking Off

http://www.theledger.com/article/20131001/NEWS/131009944/1001/business?Title=Google-Glasses-Apple-iWatch-Are-Popularizing-the-Wearable-Technology-Trend

Martha Mendoza maintains her distinctive voice throughout the article while at the same time conveying large quantities of important information to the reader. She uses diction that relays important facts but also allows her to inject her own personality into the writing. "The digital domain is creeping off our desktops and onto our bodies," she writes, knowing that the idea of something creeping onto our bodies is a repellent one. She deliberately chooses this wording to make the audience shudder, to acknowledge the technological movement she is informing them about while inserting her own view of the matter. Additionally, she does not simply provide the basic superficial facts about the wearable technology conference and the release of Google Glasses; she delves deeper into the social, political, and personal implications of this new technology. She gives the reader important background information provided by experts and researchers, but doesn't let them get lost in a sea of data and statistics. One strategy that she employs is to ask a question after discussing one piece of information, and answering it by moving on to the next. She keeps her readers interested and informed without letting them get lost in the information she is writing about.